Archive for the ‘0to5’ Category
Fearless Innovation: How to Be Creative in the Face of Fear
What does it mean to be creative? Do you always need to think outside the box, or can you be creative within a set of rules you need to abide by? Are you born creative, or is it a learned skill? In PR, you have to be creative much of the time, which can be scary to some. Ed Catmull explains in his book, Creativity, Inc., that it’s okay to be scared if you learn to overcome it. Being creative and innovative, as he describes it, is an earned right. You need to fail early, fail fast, and fail fearlessly. Every early failure is a door that closes on future wasted time, allowing you to focus on ...