News

Zer0 to 5ive Wins Another Silver Anvil Award

anvil-21Zer0 to 5ive recently added another award to our extensive list of accolades. This time it was the industry coveted PRSA Silver Anvil! Considered the icon of best public relations practices, the Silver Anvil is awarded annually to organizations that meet the highest standards of performance in the industry. Symbolizing the forging of public opinion, the Silver Anvil recognizes successful programs that incorporate sound research, planning, execution and evaluation.

0to5 won this year’s Silver Anvil in Integrated Communications in recognition of their work on CashEdge.Inc’s innovative “Popmoney” campaign.

The campaign was a tremendous success exceeding all goals and ultimately resulting in tremendous media coverage, seven new customers and a pipeline of hundreds of prospects. The campaign achieved more than 250+ million media impressions, including more than 150 articles, 25 interviews, 5,000+ release postings, 85+ tweets and retweets.

Our special thanks goes out to CashEdge Inc. and everyone who helped make this campaign such a smashing success!

By the Zer0 to 5ive Team