Archive for the ‘Creative’ Category

Maybe it was an art teacher you had in 6th grade who shook her head in pity when she reviewed your work, or a classmate who made fun, or possibly even an old boss who told you, “stick to your day job.” Whatever it was, being told we aren’t creative can scar us for life. It instills the kind of fear that makes us hesitant to do anything outside the box or raise our hand when we have an idea (even a great one!).

A lot of us have stories like that, which is why companies and individuals often assume that creativity and i...
Read More

The web is an ever-evolving platform. For a business to appear credible as well as functional for their users, staying on-trend is imperative. Great web design also plays a major factor in engaging viewers enough to read more about the company’s product or service and enticing them to take further action, whether that means getting in touch or downloading a piece of useful information.

2016 web design trends stem from various things, but the main idea being that many users are visiting a website on their mobile device prior to viewing the site on their desktop or laptop. In ...
Read More

1. Consider the brand and target audience.

Whether you are creating a piece to compliment an existing company, rebranding, or building a business from scratch, it is always important to consider the brand. Think about what the company does and what message they want to evoke. Is the company a fun fashion brand or a serious law firm? Typefaces can either help or hinder this process.

A wealth management company, for example, wants to elicit the feeling of trust and give the client a sens...
Read More

From my experience, the number one way to make a web design and development project go smoothly is by having a good process in place. In an environment such as a client-focused agency, having a proven, thought-out process not only makes things run seamlessly for those working on the project, but it also reassures the client that their project is organized and the nuances of their unique project will be well-considered.

Here at Zer0 to 5ive, we have a very well defined, five-step process for web design and development. Each part of the process is not only individually important, ...
Read More

We are proud to announce that Zer0 to 5ive has been awarded a 2012 Davey Award for developing the Active Risk website: www.ActiveRisk.com.

The Davey Awards are international creative awards focused exclusively on honoring outstanding creative work from the best small firms worldwide. The 2012 Davey Awards received nearly 4,000 entries from ad agencies, interactive agencies, production firms, in-house creative professionals, graphic designers, design firms and public relations firms.

The Davey is judged by the International Academy of the Visual Arts, an invitation-only...
Read More