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SEO is one of those terms that is sometimes used as a catch-all when referring to anything related to online marketing but is actually much more specific than how the term is sometimes casually used.

Marketers track the success of their digital campaigns in many ways, but using UTM tracking to narrow down reporting can help explain how campaigns contribute to the company’s revenue.

In today’s highly digital world, it’s more important than ever for brands to design their websites to be accessible and inclusive to all. When websites and applications have barriers to usage it can often cause consumers to seek alternatives, which can have real financial and brand reputational consequences.

Have you ever been told you that you weren’t creative? Maybe it was an art teacher you had in 6th grade who shook her head in pity when she reviewed your work, or a classmate…

What does it mean to be creative? Do you always need to think outside the box, or can you be creative within a set of rules you need to abide by? Are you born creative,…

Video as a Rising Social Medium According to Cisco, video will account for 69% of all consumer traffic by 2017. Both current statistics and trend predictions like this one indicate video’s rapid rise as a…

The web is an ever-evolving platform. For a business to appear credible as well as functional for their users, staying on-trend is imperative. Great web design also plays a major factor in engaging viewers enough…

Below is a quick guide to some of the fundamentals that are key for every designer to know. 1. Consider the brand and target audience. Whether you are creating a piece to compliment an existing…

Zer0 to 5ive was awarded two silver 2014 Davey Awards for developing the South Sixteen website, http://www.southsixteen.com, and print brochure. With nearly 4,000 entries from across the US and around the world, the Davey Awards honors…

From my experience, the number one way to make a web design and development project go smoothly is by having a good process in place. In an environment such as a client-focused agency, having a…