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With SurveyMonkey, you can develop, distribute and analyze your survey to provide reporters with important statistics and proof points. Getting reporters to cover your survey results requires effective execution and promotion.

Have you ever been told you that you weren’t creative? Maybe it was an art teacher you had in 6th grade who shook her head in pity when she reviewed your work, or a classmate…

What does it mean to be creative? Do you always need to think outside the box, or can you be creative within a set of rules you need to abide by? Are you born creative,…

Video as a Rising Social Medium According to Cisco, video will account for 69% of all consumer traffic by 2017. Both current statistics and trend predictions like this one indicate video’s rapid rise as a…

We’re all guilty of jumping on the bandwagon once or twice in our lives (maybe more?), whether it was pairing socks with your Birkenstocks, bleaching your hair so you could be more like Eminem, or…

I hate to be the bearer of bad, awful news, but there isn’t a patented formula for successful content marketing. No matter how much we all wish that every post we publish would set the…

Whether you are redesigning your company’s website, developing event collateral, or implementing a PR program, an outside agency can be your most valuable resource. However, it’s critical that you, as the client, guide them on…

Your client is about to make a big announcement or wants to promote the company’s latest campaign. You know what that means…time to plan another media tour. The question is, how do you make the…

One of the most exciting things about working in marketing is the ever-evolving nature of customer behavior. The challenge that results is in keeping up with trends that our marketing forefathers could never have even…

No matter what field you are in, emails are undoubtedly employed more than face-to-face communication. While email is typically a casual way of communicating, misspellings and grammatical errors can (and will) give your audience the impression that you are rushing, unorganized or not thorough.