Zer0 to 5ivers have a lot of great information to share – from personal experience, books we love, and lessons we’ve learned. Check out some of our latest posts!
Zer0 to 5ive was selected as a finalist for a PRSA-NY Big Apple Award for its 2013 National HIV Testing Day campaign in support of the OraQuick In-Home HIV test – the first over the…
We’ve all been there. Those times when we wait and hope that our clients will bring us new, juicy fodder: a product launch, an event, or some big partnership that will get the phones (or…
Crossing the Chasm, by Geoffrey Moore, is held in high regard at Zer0 to 5ive. In fact, it’s required reading for the account teams and some even refer to it as the “Company bible.” Moore’s…
2013 turned out to be a big year for social media (SM) events. From Twitter going public, to new social media networks popping up, such as Vine and Snapchat, to PR executive Justine Sacco being…
I recently read the national best-selling book “Death by Meeting” by Patrick Lencioni. The book is a “leadership fable” about how a man named Casey, the CEO of a company called Yip, helped revamp and…
The ground was covered in snow, but our Zer0 to 5ive winter retreat warmed up our Philadelphia offices for a few days in December (quite literally in the conference room!) Bringing the team together in…
Zer0 to 5ive focuses on the strategies, creative ideas and communications that move you forward. From award-winning PR to award-winning websites, we help you make a measurable impact.
One of PR’s most frequently asked questions is, “What is the ‘best’ way to pitch the media?” And while everyone has their own opinion as to what works best, I’ve compiled a list of the…
When we build a brand, create a web presence or implement a PR program, Zer0 to 5ive designs, writes and executes at the highest level to ensure success.
Through the launch of World Risk Day, Active Risk raised its profile as a thought leader in enterprise risk management while boosting its prospect base.
