BLOG

It’s said that you are judged by the company you keep…and we keep some pretty hot company. This morning, Datamation announced its list of 85 cloud computing vendors shaping the emerging cloud. Two Zer0 to 5ive…

We just completed another ChalkTalk for a new client yesterday where we went through our competitive positioning process.  Once again, having your client really think about their differentiators, market challenges and market opportunities crystallizes a competitive difference…

Thursday night, I was at the PRSA’s Silver Anvil awards and we won in the Integrated Communications: Business to Business category for our work with the School Systems group of Pearson.  As I watched the highlights…

I took my daughters to see the new animated Disney/Pixar flick,Up, last night. After hearing early reviews, we made sure we saw the 3D version. Truth be told, however, I didn’t notice the 3D or…

Have you ever cringed when you were given a research question for a business plan or product launch and you don’t know where to start? Upon first glance, it seems impossible to find something like…

“Let me just give you a little advice. Son, a fool with a plan can beat a genius with no plan. And what we’re afraid of is, what your mother and I are afraid of,…

I gave a presentation on brand building recently and someone asked me about Twitter:  should he be using it or not? I answered his question with one of my own: who are your customers and prospects and…

Michelle and I are on the flight back to Philadelphia after facilitating a Chalk Talk to help a new client refine its message. Once again, I was witness to the power of how getting to the right…

If you’re like me, you probably hear or read about a new product every 30 seconds.  I suspect that, also like me, you don’t remember more than a handful of those products. But if you…

Image via Creative Commons courtesy of Tim Boyd www.timboyd.info. The call came late in the day and I was on deadline for a project. It was a Chicago number – I needed to let it…