I recently attended a networking luncheon event at the Publicity Club of New York, the oldest ongoing organization for public relations professionals in the country. The topic? Technology, Startups & Entrepreneurs. I was interested to…
Sometimes developing even the most simplistic solutions can be difficult. We have worked with several clients that have requested to keep their uploads folder private. While there are some plugin solutions that may assist in…
A few months ago, I wrote a blog post about the Top Ten Technology Tweeters. However, anyone that actively engages in social media knows that a “Top 10” list won’t even begin to cover influencers in…
Pegged by some as a passing fad in the realm of social media, Pinterest continues to prove skeptics wrong. This online “pinboard” website is no longer just a place for women to drool over designer…
In order for your corporate or personal website to be found by search engines, and ultimately visitors, Search Engine Optimization (SEO) is an important part of your web strategy. In this blog post, we’ll review…
HTML email marketing campaigns are a great way to engage existing customers, partners or new prospects with your brand. They are also one of the most cost-effective channels to promote an event, share content, or…
According to Mitch Joel, the author of Six Pixels of Separation: Everyone is Connected. Connect Your Business to Everyone, we no longer live in a world of six degrees of separation, but rather six pixels…
I recently put together a blog post with steps one through five for getting more and better consumer media coverage. Here’s a look at steps six through 10: 6. Create Expert Tips/Top Five Lists – Pitch the reporter with…
Wikipedia is an online encyclopedia covering just about every topic out there. It is maintained by a worldwide community of volunteers, who routinely edit and update the information. PR professionals can help their clients be…
Any professional knows that in order to keep up with changes in their field, they need to be open to new ideas and new ways of doing things. Reading books by other professionals in the…
