Zer0 to 5ivers have a lot of great information to share – from personal experience, books we love, and lessons we’ve learned. Check out some of our latest posts!
In our blog series, Media Moments, the Zer0 to 5ive public relations team highlights a variety of media coverage secured by the team on behalf of our clients every month. Check back each month to get a glimpse at the team’s ongoing work.
Despite being released in 2013, one book that remains at the top of our reading list is “Contagious: Why Things Catch On” by Jonah Berger, a New York Times bestseller that highlights the value of…
0to5 sat down with Christina Samuels, the Deputy Managing Editor for The Hechinger Report, to discuss her perspective on working with PR professionals.
In our blog series, Media Moments, the Zer0 to 5ive public relations team highlights a variety of media coverage secured by the team on behalf of our clients every month. Check back each month to get a glimpse at the team’s ongoing work.
As PR professionals, we are often asked how we can measure the value of our efforts. Common ways we measure success are by counting the total number of articles, impressions, and opportunities garnered. Today, these…
In the age of digital advertising and social media influencers, it’s easy to overlook one of the oldest and most effective forms of marketing – word of mouth. But make no mistake, word-of-mouth marketing (WOMM)…
Editorial calendars (ed cals for short) have been a staple of PR planning for years. Whether it be when a new year starts or when a new client is onboarded, they are a go-to place…
In our blog series, Media Moments, the Zer0 to 5ive public relations team highlights a variety of media coverage secured by the team on behalf of our clients every month. Check back each month to get a glimpse at the team’s ongoing work.
